Entrepreneurs
Build or develop your
franchise system
We will help you scale your franchise business and grow profitably.
Who is franchising for?
Founders
Intrapreneurs
Corporate leaders
Key questions
Are your revenues growing while profits are not?
Are you earning less despite higher revenues?
Do you need a clear way to finance growth?
Are you wondering how to build stronger market reach?
" I created an original Franchise 2.0 development and management model and the Franchise 2.0 community - people who believe in strong franchise systems and cultivate Impact Franchising.
I invite you onto the Franchise 2.0 path. Together we can build your impact-driven, profitable franchise business, full of meaning for you and your partners, with a shared vision, values and higher purpose. "
Use Franchise 2.0 as:
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a scaling and expansion tool for domestic and international markets, including master franchise models;
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a distribution channel - primary or additional, complementary to digital growth;
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a way to finance growth by activating franchisee or investor capital faster than traditional routes;
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a repeatability model for transferring your know-how to other markets and geographies.
How does it work?
Free
consultation
A short conversation where we clarify your business needs and the business goal.
What you receive: an initial diagnosis and the proposed next step.
Discovery
Workshop
A strategic workshop that helps us understand your business, growth barriers and organisational gaps.
What you receive: a recommended development model and a list of implementation priorities.
System
building
A structured process divided into clear implementation stages.
You can open the full process details in the popup.
HERE
Your
Roadmap
We define the schedule, responsibilities, milestones and target indicators.
What you receive: a clear plan of what, who and when, plus supervision mechanisms that keep operational discipline.
We have delivered over
consulting hours for well-known and respected brands
We have completed over
advisory projects for brands seeking to scale their business
We have delivered over
hours of franchise education
We work with over
brands participating in Transformational Education in Franchising educational projects
Over
brands participating in the Impact Franchising dialogue and Franchise 2.0 Ecosystem initiatives
Monika Ferreira
Founding Partner & Strategic Advisor at I'GS In Good Strategy, Franchise 2.0.
Author of the Franchise 2.0 system-building methodology for developing sustainable and entrepreneurial franchise organisations.
Co-creator of Transformational Education in Franchising at Warsaw University of Technology and Kozminski Executive Business School.
Initiator of the Impact Franchising dialogue and the Franchise 2.0 Conference.
Entrepreneur with 11+ years in franchising — successful exit via sale to PWN Group.
Advisor to brands on building competitive advantage and scaling franchise systems.
Combines strategic, operational and educational perspectives in working with franchise networks.
In Franchise 2.0 we believe that today the advantage belongs to those who can change the way they think.
- We transform.
- We turn franchising into Impact Franchising.
- Those who want to be one step ahead in franchising will be.
- Together with our clients we seek new ways of managing business and oneself.
- We reach for real management tools and growth levers.
- In Franchise 2.0 we are bold.
- We create for bold entrepreneurs and leaders in franchising — that is why we fly high.
Book a free consultation
Let’s talk about
your franchise
Whether you want to build a system from scratch or organise an existing network, we work with the Franchise 2.0 methodology — which leads to the same goal: scaling profitably.
Monika Ferreira